Vivo flagship store design theme
The design theme of the Vivo flagship store in Nanjing is “Light Blue Luxury”. We upgrade the blue color and make it to a typical line to cross over the whole space in order to become a special distinguished mark. At the same time, we separate the product display of the Xplay series to build the core scene of recognition separately in order to reflect the position of differentiation from different products. Globalization, technology, undertone, light luxury can be expressed through the flagship store design fully. The blue color is less but precious so that it can be the core recognition of center image design within the whole Central Shopping Mall in Nanjing.